Senior Director, Business Analytics

We are seeking an experienced and strategic Senior Director of Analytics and Insights to lead our analytics function across marketing, sales, and operations. Reporting to the Chief Growth Officer, this role will play a crucial part in driving data-informed strategies and decision-making throughout the organization in order to foster business growth, optimize our operations and improve the overall experience for our care seekers and provider partners. 

The Company and Our Mission:

Caring is a leading online platform for caregivers seeking information and support to help them navigate caring for aging loved ones, dealing with challenging health conditions, and making informed decisions about senior care. Our mission is to make the caregiving journey easier by empowering families with the insights and resources they need.

As the Senior Director of Analytics and Insights, you will:

• Lead the development and execution of a comprehensive analytics strategy, providing clear, actionable insights that align with the company’s goals.
• Develop executive-level reporting dashboards and presentations to communicate performance metrics, trends, and risks. 
• Take a leading role in supporting planning and forecasting across all business areas and in monthly and quarterly business reviews
• Work with marketing, sales, operations and product to define KPIs and ensure the right methods are in place to evaluate them on a regular basis
• Support quantifiable improvements in revenue, cost savings, and operational efficiency.
• As a member of the growth leadership team, provide insights and recommendations to drive strategy and areas of opportunity.
• Advance consistency and standards of analytics and data driven-decision making across the business while ensuring data quality, integrity, and security across all analytics initiatives.
• Partner with data product lead and engineers to evolve data infrastructure, reporting and visualization.
• Implement and oversee AI-driven analytics initiatives to enhance predictive capabilities and automate insights generation.
• Identify opportunities for process improvement and automation in data collection and analysis.
• Lead and mentor team of analysts that support key functional areas.
• Stay current with industry trends and emerging technologies in data analytics.

Qualifications

• Bachelor’s degree in Statistics, Mathematics, Computer Science, or related field; Master’s degree preferred
• 6+ years of experience in analytics, with at least 2 years in a leadership role
• Strong background in statistical analysis, data modeling, and visualization
• An outcome-based mindset, with a clear understanding of how analytics priorities will impact the P&L
• Expertise in SQL, Python, R, or similar data analysis tools
• Experience with business intelligence platforms (e.g., Tableau, Power BI, Looker)
• Familiarity with big data technologies and cloud-based analytics platforms
• Understanding of digital marketing analytics and attribution modeling
• Proven track record of translating complex data into actionable business insights
• Experience developing and driving initiatives involving AI, machine learning, data science and personalization
• Excellent communication and interpersonal skills
• Strong project management and team leadership abilities
• Exceptional critical thinking, problem-solving, prioritization and decision-making abilities
• Outstanding communicator skilled at sharing vision, building alignment and operating as a strategic partner
• Curiosity, humility, and a passion for lifelong learning

What we offer:

• Flexible hours and Paid Time Off policy
• Work Where You Want: Remote, In-Office of Hybrid 
• Competitive benefits package – Medical, Dental, Vision, HSA, Life, Disability, and Pet insurance
• 401(k) Employer Match
• Rapid company growth
• Paid caregiver and volunteer days

Diversity, Equality, and Inclusion at Caring.com. 
Our history has taught us that treating everyone with dignity and respect is vital to our ongoing success. We embrace and seek out diversity that is inclusive of thought, race, ethnicity, gender, age, religion, sexual orientation, experience, and background. We find that this diversity and openness ensures that all our associates have equal access to opportunities and resources to contribute fully to the organization’s success, and it fuels innovation, improves strategic thinking, and cultivates leadership.

Caring LLC is an Equal Opportunity Employer.